Well known Futurist Faith Popcorn calls 2010 the year of the Vigilante Consumer. She says “Companies in all industries are bending over backwards, fighting to deliver value to customers as a means of demonstrating worthiness in a crowded marketplace. This new way is what The Economist calls customer-driven capitalism.”
Industries are either taking note of the culture shift or they are suffering.
Home Owners. Would you like to sell your home? Perhaps your home has languished on the market for months or even years. Let’s restate Popcorn’s definition as we think through selling our personal homes. I’ll add some words for clarity.
“(Sellers) are bending over backwards, fighting to deliver value to customers as a means of demonstrating worthiness in a crowded market place.”
If you want to sell your house, are you bending over backwards, fighting to deliver value to customers?
How do you add value easily without it crippling your pocket book? Clean Clean Clean your house. Organize your house. If you can’t see “dirty” & “cluttery”, ask for help from someone who can. Make it shiny, fresh, & smelling good. After you’ve done all of these things to perfection, begin looking for other creative ways to “deliver value to customers as a means of demonstrating worthiness in a crowded marketplace.” If you do this, you will sell your house.
Popcorn forecasted cocooning, gated communities, bottled water & more.
For more information about Faith Popcorn’s Brain Reserve go to www.faithpopcorn.com.
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